I haven’t really seen statistics on labeling like this, but I imagine that it has a tangible effect on smoking. The girl who bought these cigarettes transferred them to another pack without a sick baby on front because it bothered her so much.
The US should really consider stronger labeling. Smoking is a big public health issue and causes a lot of unnecessary medical spending. Let’s put our wasted teen anti-smoking campaign ad money to work on coming up with startling labels. Why not put a phone number to a quit smoking line on there too?